RVA Small Business Workshop for Entrepreneurs

RVA is booming! But, knowing how to start your own RVA Small Business isn’t easy. Most fail as we all know. How can you increase your chances of success? Join us on November 14, 2019 at the Richmond SCORE Workshop – How to Start Your Own Small Business for Entrepreneurs and Prospective Business Owners. Not […]

Virginia SWaM Micro Certified Business Glen Allen

Are you looking for a SWaM Micro certified business to work on your project? AIM Custom Media located in Glen Allen, Virginia, has a SWaM certification as a Micro business in the Commonwealth of Virginia. We are listed in the SWaM Vendor Directory. What is SWaM Certification in Virginia? The Small, Women-owned, and Minority-owned Business, […]

Website SEO and Sales Tips

One of my business colleagues posted a quick tip on improving your website SEO for your business. The tactic focuses on adding content to your website that is of interest to search engines based on questions real people are asking.  So how do you find the questions to answer for your website SEO project? According […]

AIM Custom Media - Marketing Website Design - Glen Allen, VA

Steve Jobs on Marketing Video

Back in 1997 during an Apple meeting, Steve Jobs introduced the Think Different campaign to an exclusive audience. Jobs was 42 years old at the time of the meeting where he provided his reasoning behind the campaign and why marketing is not about the product but values; words of wisdom captured on video, enjoy.  

small business workshop

RVA First Step Workshop for Prospective Business Owners SCORE

The next Richmond SCORE Business Workshop is Friday, June 9, 2017. This Small Business Workshop is designed to help new business owners and entrepreneurs within the Richmond, Virginia area (#RVA) gain a solid understanding of the critical issues and actions necessary to get your business up and running. This workshop program is made available through […]

online marketing plan | outline template

Online Marketing Plan Outline Template

Likely, you have heard the phrase, “fail to plan and you plan to fail.” But marketing pros don’t plan to fail at online marketing so let’s get right to the heart of an online marketing plan. Below is a simple outline of an online marketing plan which you can use as a template to quickly create […]

Facebook, YouTube, content and social media

A Future Perspective on Facebook

Trends evolve rapidly in the social media world and we all know content is king. How are tech companies using “your content” to sell advertising? Without a doubt, Facebook leverages and controls your content to the max as they rake in billions. However, YouTube (Google) on the other hand helps content creators (you) benefit. In […]

Deal Website Fatwallet Continues Growth

Where are the best retail deals? Who is good at tracking coupons and deals on one website? Numerous websites now focus on providing you with information on the best deals and coupons. One of the better ones is Fatwallet.com. The site relies heavily on the online community to identify “the real” deals. For those interested, […]

Happy Holidays | Marketing

What Makes a Great Holiday Marketing Campaign – Tips

What makes a great holiday marketing campaign? There are several proven marketing strategies to consider to increase sales during the holidays. Below are just a few marketing tips for the holidays: Consider holiday-themed creative designs in your campaigns. It goes without saying that custom landing pages are beneficial for marketing campaigns; especially during the holiday […]

Custom Homes - Charles Shade Drafting - Richmond, VA

Residential Drafting and Design

AIM Custom Media, a website design and marketing company based in Glen Allen, Virginia, is pleased to announce the release of the redesigned Residential Drafting and Design website (http://cshadedesign.com) for C. L.  Shade Drafting  located in Richmond, Virginia (RVA). The new easy-to-use small business website includes a fresh new look as well as a host […]

April 2011 Greg Magnus on social media marketing - Virginia Dept. of Business Assistance Bulletin

VA Dept. of Business Assistance Bulletin

Last month I presented to a group of entrepreneurs at the Virginia Department of Business Assistance. My talk was on social media marketing. For those interested, the April 2011 VDBA Bulletin includes a brief video that discusses my presentation on social networking and marketing; it is now on YouTube here as well. The event was […]

The Sleeping Giant by Ken McElroy

20 Successful Entrepreneurs Share Insights

I became self-employed by choice. But, before I quit my day job I spent a considerable amount of time talking to successful entrepreneurs. Why recreate the wheel I thought? I met with SCORE counselors, business owners, and successful entrepreneurs. And,