Business Marketing: Social Networking For Business

UPDATED FEBRUARY 2010 A few photos of the Asian Chamber members attending the event – thanks again for inviting AIM Custom Media to present to your group of members. We enjoyed meeting your new members and guests. Are you passionate about increasing sales but can’t seem to get anywhere using social media? We all know […]

Iris Taylor’s Consumer Watch in the RTD

The Richmond Times Dispatch (RTD) publishes a consumer watch piece in the Metro Business section; Iris Taylor writes the column. About a month ago Iris contacted us for a few tips on e-commerce and later published the article, “Mistakes to avoid when setting up an e-commerce site.” Here’s an excerpt and link to the full […]

Facebook Marketing Tips

Not convinced your 2010 marketing budget should include a healthy line item for social networking? Then take a look at the numbers provided by Facebook (Facebook stats): More than 350 million users are active on Facebook 50% of active users log on to Facebook in any given day More than 35 million users update their […]

Franchise 500: Ten Fitness Companies on List

Where’s the growth? One way to research current industry trends is to take a look at the franchise market. And, Entrepreneur magazine has the trends with their recently released 31st annual Franchise 500 list. This year 10 fitness companies are recognized. The top spot for fitness franchises goes to Jazzercise Inc.  at No. 18 overall […]

Small Business: What Successful Owner's Already Know

Did you know professional licensing organizations and certain regulatory agencies have continuing education (CE) requirements? But, do you know of any to maintain the title, “small business owner?” Why? Because the most successful owners never stop learning. Today’s class includes tomorrows most successfully business owners.  And, we have already turned well beyond page 1. Have […]

Deluxe Mentoring Methodology Project

Today I’m in Washington, DC, meeting with business professionals from around the country to discuss the Deluxe Mentoring Methodology Project. All of us are here to help small businesses grow. The Deluxe Mentoring Methodology Project is a SCORE project with a mission; Help Create 1 Million Small Businesses. Why create a standard mentoring methodology? SCORE […]

Small Business 2010 Website Marketing Plan

With 2009 coming to a close, small business owners are eager to ring in the New Year – new opportunities, new budgets and high hopes for 2010. And as you might guess, the vast majority of small business owners plan to use website marketing to bolster the bottom line. Will it work for your new […]

Workshop Presentation – Small Business Website Basics

Earlier today, I gave a presentation to entrepreneurs and new business owners at the monthly Richmond SCORE Small Business Workshop. The workshop is an all day event covering everything from writing an effective business plan to negotiating a commercial lease. Workshop Topics How to Write an Effective Business Plan Step-by-Step Guide to Starting a Business […]

digital AIM: Starting a Business – SCORE Workshop

Richmond SCORE Workshop – Dec. 11, 2009 Are you planning to start a new business? Or, are you a small business owner looking for assistance with business planning, marketing and finance? Richmond SCORE is holding a small business workshop on December 11, 2009, just for you. During the Richmond SCORE Workshop, local business professionals provide […]

digital AIM: Online Sales Continue to Rise

Shop till’ you drop, or nowadays, until your fingers cramp up! Cyber Monday reached $887 million in online spending, up 5 percent versus year ago according to comScore. Here’s an excerpt of the press release as well as a link to the full story: RESTON, VA, December 2, 2009 – comScore (NASDAQ : SCOR), a […]