Website Trends & Tips What we think of as a website has changed. Long gone are “static” brochure like websites with infrequently updated content; replaced by dynamic, automated marketing machines. Read more at Aliza Sherman’s blog, Are Web Sites Obsolete Yet? Static verses Dynamic websites: Website Essentials for Small Business Owners Here’s an article we […]
Author Archives: Greg Magnus
SCORE Launches Ask an Expert Blog for Business Owners
AIM Custom Media News/SCORE PR/Washington, D.C.—SCORE “Counselors to America’s Small Business” announces the new “SCORE Ask an Expert Blog” at the SCORE Web site, www.score.org. Five SCORE experts offer their tips, insights and answers to questions from entrepreneurs across America. Comments and questions from blog visitors are welcome. The blog Web site address is http://askanexpert.score.org. […]
Richmond Ad Club Supports Captial Child Care
AIM Custom Media is a member of the Richmond Ad Club, which is a Central Virginia based organization of advertising professionals. The club has been around since 1960 for good reason – it does a lot more than just network and socialize. For example, the club is providing ad assistance to a child welfare organization […]
Social Media Going Mainstream – Top Predictions For 2009
While many business owners sit on the sidelines testing the water, top media pros are diving into the interactive marketing pool. Forester has released (January 27, 2009) a five page report covering the “Top Social Computing Predictions for 2009,” which can be purchased from them for $279. Here’s the info: Top Social Computing Predictions For […]
SCORE Launches Accelerate Your Success for Small Businesses
As one of the volunteer counselors for SCORE’s Richmond Chapter (Central Virginia), I frequently receive information helpful to entrepreneurs and small business owners. Today, SCORE announced the launch of the “Accelerate Your Success Program,” which includes a variety of tools to help you organize and grow your business. The following is a press release from […]
Online Marketing Trends Making the Shift
As consumers continue to change their behaviors, so do marketing managers. Are we losing our confidence in traditional marketing methods? Why are so many companies shifting their focus to online media in 2009? You don’t need to look far to realize “the numbers walk the walk.” Marketing pros in the know are adding email and […]
Google’s View on the Future of Business
The “Top Interviews of 2008” was the subject line in an email newsletter I frequently read. After opening the newsletter I found a link to 10 excellent interviews conducted in 2008 by the publishers of the McKinsey Quarterly. Here’s one that caught my eye – I enjoyed reading it and I think you may as […]
Working With WordPress and SQL
WordPress is an open source project that began as a simple and free blogging platform based on php and MySQL. Over the years, the software has evolved and today experienced WordPress programmers are using the software creatively for sophisticated content management purposes. If you are one of them, here is a link to a few […]
Marketers on the Move to Retain Market Share
Online marketing ad spends continue to trend up as target audiences spend more time on the Internet. Marketers are responding by shifting their marketing budgets to retain market share. According to recent findings by the European Interactive Advertising Association (EIAA), the Internet has more than gained traction, it is the place to attract new customers […]
Virus Affecting YouTube Videos Today
TechCrunch alerted us to this aggressive virus that is targeting certain embedded YouTube videos. We thought you might like to know so here’s the warning from TechCrunch: Apparently some sort of relatively aggressive virus is affecting certain embedded YouTube videos. Some are saying it affects IE and Firefox users, while others say it’s only going […]
First Time CEO's Recession Survival Guide
TechCrunch has a post you might enjoy, First Time CEO’s Recession Survival Guide. Here’s an excerpt and link to the full story: Editor’s note: The following guest post [on TechCrunch]is written by Glenn Kelman, the CEO of Redfin, an online real estate broker. His industry went into recession a year ago, so he’s had a […]
Small Business Marketing Focus is Online
When times get tough, the tough get smart. A recent article from the “Independent Street” section of the Wall Street Journal pointed out the trends – online marketing is no longer a second thought for small business owners. According to the article, hard economic times are forcing more small businesses to become smarter marketers. Is […]