Once again, AIM Custom Media is volunteering time to help Richmond businesses increase market exposure and increase market share. And, you can join us for Strategic Advantage 2012; a social media marketing seminar being held on February 15 at the Meadowdale Library. What are the key social media marketing “strategies” for 2012? What marketing tactics […]
Tag Archives: Marketing Tactics
Ideas: Small Business Marketing Budgets
This week alone, I’ve spoken to a half-dozen small business owners about their marketing plans and budgets. We talked about their 2010 budget and how they planned to adjust for the remainder of the year based on the results to date. Not surprisingly, few had the internal systems in place to provide hard-data on their […]
Opportunities Abound During Tough Economic Times
Contrarian view? Absolutely not. The best time to strike is while your competitors are off guard. While they gather in their conference rooms to complain about the economy, use this golden opportunity to reach out to your existing customers and find new prospects. Far too many business owners absolutely take the wrong approach. They hunker […]