For service providers, event marketing is a staple in today’s business environment. The face-to-face time with prospects in a setting that highlights your industry expertise carries excellent marketing value. But first, you need people to show up. How do you market events successfully using the Internet? Social Networks Sites such as LinkedIn.com and Facebook.com allow […]
Tag Archives: blogging
The Bottom Line on Blogging – The Kansas City Star
The Bottom Line on Blogging – The Kansas City Star Companies find all that Web talk builds business. By DAVID HAYES at The Kansas City Star Hayes does a great job researching the topic. He includes lots of quotes from several influencial bloggers. Here's a sample from the article: “Blogs are wonderful for helping small […]
The Social Customer Manifesto Podcast – AMA Hot Topic Series Review
The AMA Hot Topic Series – The Social Customer Manifesto Podcast The American Marketing Association's Hot Topic series – Feb. 15, 2006 – included discussions on: podcasting, video blogging, word of mouth marketing (WOM), RSS, interactive social networking, etc. Christopher Carfi and Leif Chastaine review this AMA Hot Topic series, give an update on the […]
Blogs Merging With Websites – Imminent?
As pointed out by several marketing and communication bloggers during the past year, the trend of replacing “static” websites with “dynamic” blogs has begun. And, one of the best-known ad agencies in the country is already on board. The move makes sense for several reasons, as we’ll discuss below. But first, are blogs really replacing […]
Ad Spending Trends
Business in Calgary – Marketing and Internet Strategies – Ad Spending Trends Our friend has a nice post on ad spending trends, which includes a few charts from a report prepared by the research firm eMarketer. Pay particular attention to the Internet spending trends. At eoecho, we are seeing significant increases in WOM related marketing […]
The Noisy Tragedy Only Exists If You Don’t Interact
Does Godin come up short in “The Noisy Tragedy of the Blog Commons” and forget to mention the value of the blog “community?” With relative ease, you’ll find a number of blog posts concerning, “The Noisy Tragedy of the Blog Commons” – by author Seth Godin. Almost everything Godin talks about gets comments from his […]
Improve Search Engine Results – Customize Your 404 Error Page
Every “how to” article on improving your search engine results (SEO – search engine optimization) includes a recommendation to customize your 404 error page. For the non-technically inclined, that’s the page your readers see when a page can’t be found. Creating a customized 404 page was on my to do list – finally got it […]
Placing Adsense Strategically Between Posts – Increase Traffic?
How to: Placing Adsense Strategically Between Posts: ProBlogger Blog Tips I'm not sure littering your blog with Google ads will do much for your traffic, but if you're going to do it try placing ads in only a few posts instead of all of them. A little thing called a loop counter in the index.php […]
The Verdict: Is Article Marketing Worth Your Time?
The Verdict: Is Article Marketing Worth Your Time? » Entrepreneur’s Journey – by Yaro Starak I published a few articles on EzineArticles.com and always wondered if it is worth the time? Yaro did an excellent job reviewing the process of article publishing on Ezine. If you're considering this method of marketing your website or blog, […]
Word of Mouth Marketing – A Strategy
Word of Mouth (WOM) marketing is a term used to describe activities that companies undertake to generate favorable publicity. People are inclined to believe word of mouth promotion because the source is preceived as credible and likely someone you know. WOM is highly valued by marketers and it has become a managed marketing strategy with […]
George Carlin – New Rules For 2006
George Carlin’s New Rules For 2006 Found this link to George Carlin’s New Rules For 2006 on Land-O-Links.com, a fellow Blog Explosion site (check it out if you need more traffic on your blog). Enjoy!
Photo Essay: The Doors of Lower Manhattan
When Tara Met Blog The doors of lower Manhattan, below 14th Street, are especially unique and filled with the area’s heritage and originality. Tara took these shots for her photojournalism grad class. Now that’s a great idea! Thank Tara for sharing her photos with us. Here’s a sample (see Tara’s blog – link above – […]