This week alone, I’ve spoken to a half-dozen small business owners about their marketing plans and budgets. We talked about their 2010 budget and how they planned to adjust for the remainder of the year based on the results to date. Not surprisingly, few had the internal systems in place to provide hard-data on their […]
Tag Archives: Marketing Budget
Business-Networking Organizations – Should You Pay to Join?
Like most of us, you probably have business cards scattered about on your desk from seminars, events, trade shows, and other business functions. Churning through them to find qualified leads can be as daunting as finding a lost wedding ring at the dump. Enter “fee-based” business-networking organizations such as BNI (Business Networks Int’l) and numerous […]