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Online Marketing

Top 10 List: 2010 Most Innovative on the Web

You probably never heard of the company Quantcast. But, they are one of the top 10 most innovative for 2010 according to Fast Company (Quantcast is number 3 in the web category, one notch ahead of twitter). We started using Quantcast to track website demographic data a few years ago after reading an article about...

Website Marketing Tools

Website marketing is as much “art” as “science” but when it comes to the science portion there are numerous tools available to measure and improve your results. What do the best online marketing tools all have in common? Before we jump into the details, let’s take a look a quick look at how you can...

Social Media: Understanding the Basics

Its growing. It is definitely important. And, for good reason, its everywhere. But, is social media marketing a line-item in your 2010 budget? Isn’t it free? Trouble is, many business owners know little about social media so planning and budget management is a real business challenge. The processes are confusing and complicated. The results are...

Business Marketing: Social Networking For Business

UPDATED FEBRUARY 2010 A few photos of the Asian Chamber members attending the event – thanks again for inviting AIM Custom Media to present to your group of members. We enjoyed meeting your new members and guests. Are you passionate about increasing sales but can’t seem to get anywhere using social media? We all know...

Small Business 2010 Website Marketing Plan

With 2009 coming to a close, small business owners are eager to ring in the New Year – new opportunities, new budgets and high hopes for 2010. And as you might guess, the vast majority of small business owners plan to use website marketing to bolster the bottom line. Will it work for your new...

digital AIM: Online Sales Continue to Rise

Shop till’ you drop, or nowadays, until your fingers cramp up! Cyber Monday reached $887 million in online spending, up 5 percent versus year ago according to comScore. Here’s an excerpt of the press release as well as a link to the full story: RESTON, VA, December 2, 2009 – comScore (NASDAQ : SCOR), a...